Bala Iyer
Bala Iyer is an Associate Professor in the Technology, Operations, and Information Management Division at Babson College. Among others, his research interests include exploring the role of IT architectures in delivering business capabilities.
Articles by this Author:
Putting social media to work at Cognizant
by Bala Iyer, Salvatore Parise, Sukumar Rajagopal, and Thomas H. Davenport | July / August 2011
Many companies know what social media can do but many are still unable to apply or leverage social media to distance themselves from competitors. One company that has used social media successfully is the New Jersey-based IT firm, Cognizant....
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MITRE CORPORATION: USING SOCIAL TECHNOLOGIES TO GET CONNECTED
by Bill Donaldson, Bala Iyer, Donna Cuomo, and Salvatore Parise | January / February 2011
Organizations that understand social technologies’ key capability – to enable employees to connect with others to boost job and organizational performance – will realize significant benefits. Thus, organizations need to think strategically about using these technologies to help transform...
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